In today’s highly competitive business environment, brands are continuously striving for the attention of online users.

CRM software is critical to your prospecting. It helps your sales team plan their day, keep notes on important information on sales activities, marketing campaigns, conversations, follow-ups, and meeting minutes, all in one place.

Salesforce continues to be one of the most popular CRM service providers in the world. In recent years, the company has moved beyond the traditional CRM technologies, and launched a series of new offerings.

You know Salesforce is the best in the business, the verified industry leader in sales, service, and marketing technology.

Installing and configuring software isn’t always easy. Many companies promise plug-and-play, but the reality is a lot of time with your IS department procuring equipment and configuring each individual workstation, and that’s only for the initial set up.

There comes a time in every company’s journey where they need to choose the very best, when almost isn’t good enough, and there are no prizes for second place.

There’s a good chance the industry leading CRM and supporting applications power critical functions in your organization from sales and marketing to service and beyond, making it virtually impossible for users to imagine working without it.

Salesforce, a leading CRM platform, offers a fully integrated wealth management solution that makes it easier for companies to manage multiple clients and households, keep track of financial goals and significant life events, and deliver personalized advice that will earn lasting customer loyalty.

While the statistic is provided by Salesforce (visit their ROI calculator), you’ll find similarly promising metrics reported across the marketing technology spectrum.